Itmation
After completing the rebranding process, we proceeded to design a new website. Its main purpose is to provide information on services and cooperation models.
Wireframe, Copywriting, Graphic Design, Development.
- Our main challenge was to find the optimal way to present information that would allow us to present specific content in a simple and understandable way for different target groups.
- The site should be accessible to all users, regardless of their level of knowledge and experience in the field.
We concentrated on properly defining the goals and developing a wireframe that considered the demands of various target groups. We created separate subpages for each of these groupings.
We carefully established the site’s aims and the personae it would target while working on the project charter and wireframe. We thoroughly examined Itmation’s cooperation models during the copywriting process so that we could explain them in a straightforward and understandable manner.
As a result, the redesigned site delivers Itmation’s collaboration offerings to each target audience in a simple, accessible, and easy-to-understand manner.
A specific and understandable website for different target groups. The created website is a tool for salespeople who can refer potential customers to it.